Hands-on TikTok workshop for local businesses
Master TikTok for Business
Create content that gets seen — and brings customers.
Day(s)
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Hour(s)
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Minute(s)
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✔ Get your business seen on TikTok
✔ Show up professionally — without dancing or trends
✔ Turn views and attention into real enquiries & customers
Limited to 10 attendees. Small group. Practical session.
Watch Now!
Checkout Our Videos of Past Years’ Events
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A Practical Session Built for Business Owners
TikTok is no longer just a platform for creators.
Local businesses are being discovered every day through short-form video — often without paid ads.
This workshop breaks down how TikTok actually works for businesses and shows you how to use it properly.
No trends.
No gimmicks.
No theory
-only teaching.
You’ll plan, film and post content during the session — with guidance.
Session 1: Understanding TikTok on a Deeper Level
A clear breakdown of how TikTok’s algorithm, audience, and platform mechanics actually work — so you understand what drives reach, engagement, and visibility.
Session 2: Your Business & TikTok Strategy
Learn how to align TikTok with your business goals by defining your audience, setting KPIs, and building a clear content strategy.
Session 3: TikTok Trends & How to Use Them
Discover how to identify relevant trends early, adapt them authentically, and turn viral moments into real brand growth.
Session 4: Filming & Editing Inside TikTok
Master practical filming techniques and in-app editing tools to create scroll-stopping videos that hook viewers in seconds.
Session 5: CapCut Editing, Captions & Hashtags
Elevate your content with advanced editing, powerful hooks, optimised captions, and strategic hashtag use to boost discovery.
Session 6: How to Go Viral on TikTok
Understand the psychology and mechanics behind viral content — and build repeatable systems that increase reach, retention, and engagement.
Who’s Behind It
Our 2022 Keynote Speakers
Danny Gohil
Director of Pencil and Coffee
Danny is the founder of Pencil & Coffee, a performance-driven marketing agency helping ambitious businesses grow through strategy, content, and paid media. Through Social Masterclass, he teaches local brands how to use TikTok strategically, generate enquiries, and turn attention into revenue, without gimmicks or guesswork. Practical, commercial, results-focused training. Built from real campaigns and proven frameworks.
Daamini Dhanak
Founder & Social Media Strategist of Dam Good Social
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This workshop is designed for:
Who This Is For
This workshop is not for:
• Influencers chasing trends
• People looking for overnight viral hacks
• Large corporate marketing teams
• Anyone unwilling to participate
We focus on practical, repeatable strategy.
Local business owners
Practical guidance tailored to businesses serving real communities — not online personalities.
Service-based businesses
Ideal for businesses that rely on trust, visibility and consistent enquiries.
Founders who know TikTok matters but don’t know where to start
Clear structure and direction for those feeling unsure, overwhelmed or hesitant to begin.
Businesses that want customers — not just views
Focused on turning attention into real enquiries, bookings and long-term growth.
Learn
What You’ll Walk Away With
By the end of the session, you will have:
• A clear TikTok direction tailored to your business
• A simple 3-part video structure you can reuse weekly
• Confidence filming and speaking on camera
• At least one filmed and posted TikTok video
• Clarity on how to turn content into enquiries
This is hands-on. You will create, not just listen.
Partners
Thanks to Our Sponsors!
We’re proud to be supported by organisations that believe in helping local businesses grow with confidence and clarity.
Workshop Details
Event Details
Location: [Insert Venue]
📅 Date: [Insert Date]
⏰ Time: [Insert Time]
👥 Limited to 10 attendees
💷 Investment: £[XXX]
Small group. Practical format. Individual feedback.
If you attend and feel it wasn’t valuable, we’ll refund you.
Your questions answered
FAQ’s
Do I need TikTok experience?
No. This session is designed for beginners and business owners starting from scratch.
Do I need to be confident on camera?
No. We show you simple formats that feel natural and professional.
Will I post during the workshop?
Yes. This is hands-on — you will film and post.
Do I need equipment?
Just your phone.
Get In Touch
Have a question about the workshop or unsure if it’s the right fit for your business? Get in touch and we’ll point you in the right direction. We’re happy to clarify details, talk through what to expect, and help you decide if this session is right for you.
Social Masterclass delivers practical, hands-on marketing workshops designed to help local businesses build visibility, confidence and customers.
Join Us!
Join us for a focused, practical session designed specifically for local business owners. You’ll gain clarity, direction and real confidence using TikTok to attract customers — all within a small, supportive group environment built for action.
Register
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